New Articles

  1. August 2021 Monthly Newsletter

    The Nissan Parts & Accessories Online program achieved one of its highest-sales months ever in July, with program sales totalling $1,152,565, a 26% growth over June’s sales. This is due largely to both a 24% increase in visitors and the program’s Independence Day promotion, which generated over $550,000 in sales for the program.
  2. July 2021 Monthly Newsletter

    The Nissan Parts & Accessories Program had a strong month in June, generating a total of $968,980 in sales. Most notably, average program dealer ROAS (return on ad spend) increased to $6.23/$1, a 30% month-over-month increase from May.
  3. June 2021 Monthly Newsletter

    The Nissan Parts & Accessories Online Program had a strong month in May. Bolstered by Memorial Day shopping, total program sales reached $1,094,534 for the month.
  4. May 2021 Monthly Newsletter

    The Nissan Parts & Accessories online program had a strong month in April, with sales totaling $1,216,723. This was bolstered by the National Car Care Month promotion, which offered customers 15% off select parts.
  5. April 2021 Monthly Newsletter

    The month of March was great for the Nissan Parts & Accessories online program. The program generated sales totaling $1,056,101, helped in part by the Spring Into Savings promotion.
  6. March 2021 Monthly Newsletter

    The Nissan Parts & Accessories Online program had a strong month in February. The program sold a total of $921,877 last month, bolstered by two promotions that ran from the 8th through the 18th, and again from the 24th through the 28th.
  7. February 2021 Monthly Newsletter

    January was a promising month for the Nissan Parts & Accessories Online program. Total program sales topped $660,000 for the month, helped by January’s program-wide Vehicle Appreciation Event promotion.
  8. January 2021 Monthly Newsletter

    December showed some impressive results for the Nissan Parts & Accessories Online program. Holiday traffic increased paid search engine marketing (SEM) sales 70% compared to November, and total program sales reached over $1,800,000.
  9. January 2022 Monthly Newsletter

    Nissan Parts & Accessories Online is proud to announce that this past December was the program’s highest-selling month since launch with over $1.6 million in total program sales! Even as one of the typically largest sales months of the year, sales in December were nearly double those from December 2020 (+97% YoY), a huge achievement for the program and our network of program dealers.
  10. February 2022 Monthly Newsletter

    As we entered the new year, January saw a normal decline in sales and orders compared to December, as is typical in the months following the busy holiday shopping period.